Soirée de Comédie – Public Relations & Consulting Firm in Lagos

Soirée de Comédie

An opportunity to effectively manage and engage popular artistes across west Africa

Context

The project was largely driven by MTN Cameroon, the leading telecom service provider who was the official sponsor of the “Soiree de Comedie”.
Partners included major media stakeholders with high reach to target audience - Canal 2, Acmar Media, Equinox, STV and Planet Hotel.

Brief

Corporate event management – Tease through a synchronized activity on radio, TV and print media channels to drive talk-ability and footfall to launch
Media relations - Amplify pre-event, event and post launch activation

Activation

Brooks+Blake managed creative development and execution of media campaign.
Entire event RSVP management
Artiste management including travel, stage management and media appearance.

Outcome

Successful external stakeholders and event management of 180 people
Unique event content generation and execution.

Case Studies

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